What is the label I have to look for all about?
This is a law that was enacted to be informative to you as the purchaser, and to disclose to the customer exactly which kind of fillings, pillows, and featherbeds are in the unit that you are looking at. There are sometimes so many different labels on a down comforter that owners get confused, and that’s very understandable.
Even though it has been joked about on television cartoons and the like, the label is to only be removed by the purchaser, and is quite honestly there to protect from deceptive advertising about materials. Since many consumers know that packaging regulations can be vague, it is one of the best indicators that actually can tell you what you’re new purchase is made up of.
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How can I really tell if my new product actually has feathers + downs?
What down actually is is the soft cluster that is derived from the coating of geese and ducks. It is frequently even more expensive than feather, and is a very light substance. Feathers are the actual outer covering of the bird, and characteristically have a very hard quill. Since feathers are heavier, they aren’t always able to insulate as well as products that have the “down” label.
Since the method used to sort the two has always been somewhat flawed, each sometimes has trace elements of the other. Many folks on the sales floor will claim that a product is “100$ down”, and this is the same as many other elements of products we purchase: there simply is not a known way to make sure one is completely without the other.
The reason why the regulations came about
Lawmakers thought it was necessary that manufacturers should tell you the minimum percentage of down cluster a product contains. If you read a label that says “White Goose Down”, this means that the product contains 75% White Goose Down cluster, and it must also state somewhere that it contains “minimum 75% down”.
The 75% down quality is about average for what you see currently in the United States, and if you find one that is a bit superior quality, that number may be up to 85%. 75% is the minimum required by law, and the main reason the practice really began is that it is practically impossible to sort the down better than 90 to 95 percent.
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What items do not need to appear on the label?
Every state has very different requirements for what needs to appear on the labels, and there are some that do not require disclosure of the color or species of the bird used. Within some states, you can see the term “White Down” used without stating if it is duck or goose, and some states will allow the label “Goose Down” without the manufacturer disclosing whether it comes from a gray or white goose.
One helpful tip is about whatever climate you may be moving to: when looking for down comforters and learning about their labeling, you’ll want to avoid buying more warmth than is needed for your region. Many goose down comforters on the market are labeled summer, winter, or year-round regarding weight, and this can drastically help steer you to the one that’s right for you.
Some important facts about the FTC and labeling
What the FTC has really set out to do when it comes to down comforters is to make sure that products are portrayed truthfully, non-deceptively, and substantiated. The bottom line is that the FTC considers a statement deceptive if it omits information or is likely to mislead a customer to buy a product.
The FTC closely examines ads from the point of view of a typical consumer looking to buy products. Instead of just focusing on certain words, they examine the ad from the standpoint of entire context: pictures, phrases, and words, to determine what it will ultimately have customers think, and picture.
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What are really deemed as unqualified claims?
A product within this category cannot be described by a term that claims the product ONLY has down…. unless in the rare event it may be an accurate claim. When a label actually identifies a particular species of bird, such as “goose down” or “duck down”, it is actually acceptable.
Some state health and tagging laws may not apply to all products, but there is also the amount of cleanliness a down comforter has on the label, and this number should be less than 10. This stays consistent regardless of how it is measured, and is another item that customers look for intently on labels.